{"id":4775,"date":"2019-07-30T08:55:00","date_gmt":"2019-07-30T06:55:00","guid":{"rendered":"https:\/\/besteto.pari.cz\/marketingove-novinky-35\/"},"modified":"2021-09-19T18:53:27","modified_gmt":"2021-09-19T16:53:27","slug":"marketingove-novinky-35","status":"publish","type":"post","link":"https:\/\/www.besteto.cz\/marketingove-novinky-35\/","title":{"rendered":"Marketingov\u00e9 novinky: V \u010cesku otev\u0159e Primark a j\u00eddlo zachr\u00e1n\u00ed p\u0159ed vyhozen\u00edm mobiln\u00ed aplikace"},"content":{"rendered":"        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <p>Dal\u0161\u00ed v\u00e1rka letn\u00edch marketingov\u00fdch novinek: do \u010ceska m\u00ed\u0159\u00ed Primark, zachr\u00e1nit j\u00eddlo p\u0159ed vyhozen\u00edm m\u016f\u017eete d\u00edky mobiln\u00ed aplikaci a&nbsp;Ryanairu klesl&nbsp;zisk.<\/p>  <\/div>\n      <\/div>\n        <div class=\"component component-heading my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <h2 class=\"wp-block-heading\">Z marketingu ve sv\u011bt\u011b a&nbsp;u n\u00e1s<\/h2>  <\/div>\n      <\/div>\n        <div class=\"component component-list my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <ul><li><strong>Seznam<\/strong> aktualizoval dopln\u011bk pro Google Chrome a&nbsp;Mozilla Firefox. Upozor\u0148ovat m\u00e1 na <a href=\"https:\/\/blog.seznam.cz\/2019\/07\/nova-verze-seznam-cz-doplnku-ma-vylepsenou-ochranu-proti-podvodnym-strankam-a-nebezpecnym-e-shopum\/\" target=\"_blank\">podvodn\u00e9 e\u2011shopy a&nbsp;weby<\/a>.<\/li><li>Pokud nem\u00e1te zrovna \u0161patn\u00fd den, p\u0159e\u010dt\u011bte si o&nbsp;pr\u00e1ci t\u011bch, kte\u0159\u00ed <a href=\"https:\/\/www.czechcrunch.cz\/2019\/07\/pohled-do-prace-moderatoru-socialnich-siti-nasili-sexualni-obsah-a-jejich-vliv-na-osobni-zivoty-i-cely-internet\/\" target=\"_blank\">moderuj\u00ed soci\u00e1ln\u00ed s\u00edt\u011b<\/a>. Nejsou to roboti, ale lid\u00e9. A&nbsp;pot\u00fdkat se mus\u00ed t\u0159eba s&nbsp;videi, kter\u00e9 zachycuj\u00ed t\u00fdr\u00e1n\u00ed d\u011bt\u00ed nebo zv\u00ed\u0159at.&nbsp;<\/li><li>Mergado napsalo \u010dl\u00e1nek o&nbsp;rozd\u00edlech ve feedech mezi Heurekou a&nbsp;Glami. <a href=\"https:\/\/www.mergado.cz\/heureka-vs-glami?utm_source=rss&amp;utm_medium=feed&amp;utm_campaign=Pochopte%20rozd%C3%ADly%20mezi%20Heurekou%20a%20GLAMI\" target=\"_blank\">Mrkn\u011bte na n\u011bj, pokud v&nbsp;tom nem\u00e1te jasno<\/a>.<\/li><li><strong>Primark<\/strong> otev\u0159e svou <a href=\"https:\/\/zpravy.aktualne.cz\/finance\/nakupovani\/primark-v-cesku-historie-znacky-skandaly-detska-prace\/r~ab03f6fa3a7b11e993a6ac1f6b220ee8\/?utm_source=mediafed&amp;utm_medium=rss&amp;utm_campaign=mediafed\" target=\"_blank\">prvn\u00ed prodejnu v&nbsp;\u010cesku<\/a> a&nbsp;to p\u0159\u00ed\u0161t\u00ed rok v&nbsp;Praze. Zna\u010dka pat\u0159\u00ed d\u00edky sv\u00fdm n\u00edzk\u00e1m cen\u00e1m k&nbsp;velmi popul\u00e1rn\u00edm, \u010dasto na otev\u00edra\u010dky nov\u00fdch obchod\u016f stoj\u00ed fronty nat\u011b\u0161en\u00fdch kupuj\u00edc\u00edch. Primark doprov\u00e1z\u00ed i&nbsp;skand\u00e1ly\u2009\u2014\u2009z\u00e1kazn\u00edci t\u0159eba v&nbsp;historii na\u0161li v&nbsp;oble\u010den\u00ed&nbsp;ukryt\u00e9 vzkazy asijsk\u00fdch zam\u011bstnanc\u016f s&nbsp;vol\u00e1n\u00edm o&nbsp;pomoc.<\/li><li><a href=\"https:\/\/zpravy.aktualne.cz\/ekonomika\/aerolinkam-ryanair-klesl-ve-ctvrtleti-zisk-skoro-o-ctvrtinu\/r~517b788cb1e111e993a6ac1f6b220ee8\/?utm_source=mediafed&amp;utm_medium=rss&amp;utm_campaign=mediafed\" target=\"_blank\"><strong>Ryanairu<\/strong> klesl zisk<\/a>. Podle spole\u010dnosti za to m\u016f\u017eou n\u00edzk\u00e9 ceny letenek a&nbsp;vy\u0161\u0161\u00ed n\u00e1klady na pohonn\u00e9 hmoty.&nbsp;<\/li><li>Na Newsfeedu si p\u0159e\u010dt\u011bte tipy, jak <a href=\"https:\/\/newsfeed.cz\/5-tipu-jak-zvysit-organicky-dosah-na-facebooku\/\" target=\"_blank\">zv\u00fd\u0161it organick\u00fd dosah na <strong>Facebooku<\/strong><\/a>.<\/li><li>Pokud ob\u010das s&nbsp;e\u2011shopem&nbsp;po\u0159\u00e1d\u00e1te sout\u011b\u017ee t\u0159eba na soci\u00e1ln\u00edch s\u00edt\u00edch \u010di jinde, p\u0159e\u010dt\u011bte si <a href=\"https:\/\/www.e-legal.cz\/aktuality\/7-tipu-jak-poradat-marketingove-souteze-bez-pravnich-preslapu\" target=\"_blank\">u\u017eite\u010dn\u00fd \u010dl\u00e1nek od advok\u00e1tn\u00ed kancel\u00e1\u0159e<\/a> <strong>eLegal<\/strong>. M\u016f\u017eete se vyhnout nep\u0159\u00edjemn\u00fdm situac\u00edm, kdy jste n\u011bco podcenili, proto\u017ee jste to prost\u011b nev\u011bd\u011bli.<\/li><li>V \u010cesku m\u016f\u017eete <a href=\"https:\/\/www.czechcrunch.cz\/2019\/07\/zachrante-potraviny-s-aplikaci-jidlov-muzete-lovit-balicky-s-jidlem-ktere-by-jinak-slo-do-kose\/\" target=\"_blank\">zachr\u00e1nit j\u00eddlo p\u0159ed vyhozen\u00edm do ko\u0161e<\/a>&nbsp;a&nbsp;to p\u0159es mobiln\u00ed aplikaci J\u00eddlov. Potraviny nazbyt nab\u00edzej\u00ed r\u016fzn\u00e9 podniky\u2009\u2014\u2009retaurace, bistra, pek\u00e1rny\u2026Za n\u00e1padem stoj\u00ed t\u0159i kluci ze&nbsp;Zl\u00edna.<\/li><li>U\u017eite\u010dn\u00e9 statistiky o&nbsp;<strong>Instagramu<\/strong> <a href=\"https:\/\/newsfeed.cz\/12-zajimavosti-z-instagram-marketingu-ktere-byste-meli-znat\/\" target=\"_blank\">najdete na Newsfeedu<\/a>.&nbsp; V\u011bd\u011bli jste t\u0159eba, \u017ee a\u017e 80&nbsp;%&nbsp; u\u017eivatel\u016f se podle n\u011bj rozhoduje,&nbsp;jestli si maj\u00ed koupit dan\u00fd produkt nebo slu\u017ebu?<\/li><\/ul>  <\/div>\n      <\/div>\n        <div class=\"component component-image my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <div class=\"wp-block-image aligncenter\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.besteto.cz\/wp-content\/uploads\/tw_shopcamp_-_workshop.png\" alt><\/figure><\/div>  <\/div>\n      <\/div>\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <p><em>R\u00e1di bychom v&nbsp;z\u00e1\u0159\u00ed na Shopcamp p\u0159ivezli i&nbsp;dva na\u0161e workshopy. <a href=\"https:\/\/www.shopcamp.cz\/speakers\" target=\"_blank\">Podpo\u0159it n\u00e1s m\u016f\u017eete tady<\/a>.<\/em><\/p>  <\/div>\n      <\/div>\n        <div class=\"component component-heading my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <h2 class=\"wp-block-heading\">Novinky z&nbsp;BESTETO life<\/h2>  <\/div>\n      <\/div>\n        <div class=\"component component-list my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <ul><li>Zeptali jsme se na\u0161ich specialist\u016f, jak se jim pracuje s&nbsp;n\u00e1strojem <strong>PPC Bee<\/strong>. <a href=\"https:\/\/www.besteto.cz\/prvni-dojmy-ppc-bee\" target=\"_blank\">Zjist\u011bte, jak\u00e9 jsou prvn\u00ed dojmy<\/a>.<\/li><li>Nechali jsme si nato\u010dit video z&nbsp;leto\u0161n\u00ed <strong>Nekonference<\/strong> a&nbsp;moc se n\u00e1m l\u00edb\u00ed. <a href=\"https:\/\/www.besteto.cz\/nekonference-2019-video\" target=\"_blank\">Najdete ho tady<\/a>.<\/li><li>Rozhovor s&nbsp;Honzou Kotkem (<strong>Heureka<\/strong>)&nbsp;a&nbsp;jeho p\u0159edn\u00e1\u0161ku z&nbsp;leto\u0161n\u00ed Nekonference jsme pe\u010dliv\u011b zdokumentovali, <a href=\"https:\/\/www.besteto.cz\/nekonference-2019-jan-kotek\" target=\"_blank\">pod\u00edvejte se na videa<\/a>.<\/li><li>V z\u00e1\u0159\u00ed se chyst\u00e1me na Shopcamp a&nbsp;r\u00e1di bychom na n\u011bj p\u0159ivezli i&nbsp;dva na\u0161e workshopy\u2009\u2014\u2009o&nbsp;soci\u00e1ln\u00edch s\u00edt\u00edch a&nbsp;migraci webu. <a href=\"https:\/\/www.shopcamp.cz\/speakers\" target=\"_blank\">Podpo\u0159it n\u00e1s sv\u00fdm hlasem m\u016f\u017eete tady<\/a>.<\/li><\/ul>  <\/div>\n      <\/div>\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <p>Z dne\u0161n\u00edch novinek je to&nbsp;v\u0161e.<\/p>  <\/div>\n      <\/div>\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <p>M\u011bjte p\u011bkn\u00fd&nbsp;t\u00fdden!<\/p>  <\/div>\n      <\/div>\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n    <\/div>\n      <\/div>\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <p>Nik\u010da<\/p>  <\/div>\n      <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Dal\u0161\u00ed v\u00e1rka letn\u00edch marketingov\u00fdch novinek: do \u010ceska m\u00ed\u0159\u00ed Primark, zachr\u00e1nit j\u00eddlo p\u0159ed vyhozen\u00edm m\u016f\u017eete d\u00edky mobiln\u00ed aplikaci a Ryanairu klesl zisk.<\/p>\n","protected":false},"author":0,"featured_media":4776,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[16],"tags":[82],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts\/4775"}],"collection":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/comments?post=4775"}],"version-history":[{"count":0,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts\/4775\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/media\/4776"}],"wp:attachment":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/media?parent=4775"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/categories?post=4775"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/tags?post=4775"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}